Our Success Stories:
Brands on Amazon

Discover how ExpertCPG Commerce has propelled CPG brands to new successes on Amazon through our engaging case studies. Each story showcases our expertise in driving sales growth and enhancing market presence with our customized strategies..

Garlic Expressions: A Flavorful Ascent to Amazon's #1 in Vinaigrette Salad Dressing

Discover Garlic Expressions’ remarkable journey with ExpertCPG Commerce, as they soared to the top of Amazon’s ‘Vinaigrette Salad Dressing’ category. Faced with a fragmented online presence and over-reliance on wholesalers, Garlic Expressions made the decision to partner with ExpertCPG. The team’s strategic moves, including listing consolidation, content enhancement, and direct selling on Seller Central, led to impressive growth. This case study highlights the transition from a diluted Amazon presence with an average category rank of #19 to becoming the category leader at #1, showcasing ExpertCPG’s ability to transform brand trajectories on Amazon.

Heath Riles BBQ: Achieving Explosive Sales Growth on Amazon with ExpertCPG

Explore the dynamic growth story of Heath Riles BBQ, a leader in BBQ seasonings, rubs, and sauces. Partnering with ExpertCPG Commerce, Heath Riles BBQ faced the challenge of optimizing their Amazon presence. By transitioning from a Fulfillment by Merchant (FBM) model to Fulfillment by Amazon (FBA), revamping content for cohesive branding, and strategically bundling products, ExpertCPG helped more than double their sales during the BBQ season from 2021 to 2022. This case study highlights the significant impact of ExpertCPG’s strategies, not only boosting Amazon sales but also facilitating Heath Riles BBQ’s expansion into major retail stores like Walmart.

Embe Babies' Remarkable Turnaround on Amazon with ExpertCPG

Embe Babies, a brand specializing in unique swaddles, partnered with ExpertCPG to overcome its stagnation on Amazon. Despite being available in big-box retail stores, Embe Babies struggled with growth on Amazon, marked by excessive ad spend and poor returns. ExpertCPG’s approach included optimizing page content, restructuring variation sets, and overhauling advertising campaigns. The results were dramatic – a 321% increase in monthly sales and significant improvements in advertising metrics. This case study illustrates how ExpertCPG’s expertise in Amazon account management and targeted advertising strategies can elevate brands like Embe Babies to new heights of success on the platform.