Amazon, handled
The Amazon agency for growing CPG brands
One dedicated team runs the whole channel: listings, ads, inventory, operations. Transparent, up-front pricing. No lock-in.
- In Amazon since 2014
- CPG focused
- Free, no-obligation audit
- 30-day “Love it or Leave It” guarantee
Results
Here’s the proof.
BetcoRebuilt the main image3.4xSales increaseHousehold and cleaning
Embe BabiesOverhauled listings and ads+321%Sales growthBaby and juvenile products
Garlic ExpressionsTook over from resellers#19 → #1Category positionFood and beverage
Heath Riles BBQShifted top listings to FBA24% → 77%Share of sales via FBAFood and beverage
LalabuEnriched content, rebuilt ads+90%Year-on-year growthBaby and juvenile products
LorAnn OilsMoved brand defense off clicks8% → 0.7%Advertising cost of salesFood and beverage
Shaz & KiksLaunched on Amazon from zero$30KMonthly revenue within 60 daysBeauty and personal care
01 · Accountability
What is your Amazon agency doing all month?
You shouldn’t have to ask.
Every ExpertCPG account gets a human inside it every week (including the pages no dashboard shows), a bi-weekly strategy call with the report sent ahead, and one inbox that reaches the whole team. Every number ties back to the work: what we changed, what it moved.
Already with an agency? The free audit is a second opinion from fresh eyes: what’s working, what’s stalled, and what it should cost — read straight from your own account data. If your current team is doing good work, we’ll tell you that too.
02 · CPG focused
Why does a CPG brand need a specialist Amazon agency?
Because Amazon is deeper than it looks, and generalists never leave the surface.
ExpertCPG Commerce is an Amazon agency for consumer packaged goods. We’ve been in Amazon since 2014, and today we’re CPG focused, primarily in food and beverage, health and personal care, beauty, pet, and baby.
CPG has its own physics here: pack sizes decide fees, price points decide trial, a stock-out stops months of momentum, and two-thirds of purchases happen on a phone.
We run the whole flywheel (discoverability, conversion, inventory, and account health) and pull the levers most brands never hear about: the reports almost nobody opens, the reimbursements nobody claims, the programs Amazon never announces.
What full Amazon account management covers
03 · The free audit
What happens in the free audit?
A working diagnosis of your whole channel, free, with no obligation either way. It starts with a short discovery call to make sure we’re the right fit for each other. The brand manager who’d run your account reads it cold: content, ads, fees, inventory, the reports you’ve never opened. Then we walk you through it live — where Amazon buries the money, what we’d fix first, and what it would cost to have us run the channel.
- Our team deep-dives into your accountContent, ads, fees, inventory, and the reports you’ve never opened.
- We present our findings and a planThe biggest levers to pull, what we’d fix first, and what it would cost.
- Your decisionNo obligation either way.
Changes start in week one of the relationship: no re-explaining, no handoff to a stranger.
04 · Pricing
What does it cost?
Our pricing is transparent and up-front: the numbers live on one page of this site, not behind a form, and you’ll hear real figures on the first call.
Two plans, same menu for every brand: a modest retainer plus a small share of sales for emerging brands, or a flat fee tied to ad spend for brands at scale. The structure shifts as you grow, because a percentage that never changes ends up taxing the growth it was hired to build.
The first six months are committed (real results need a real runway), then it’s month to month with 30 days’ notice — plus the 30-day “Love it or Leave It” guarantee at the very start.
See the numbers05 · Fit
Is ExpertCPG right for your brand?
The best fits look like this:
- A CPG brand with a proven product
- Growing in other channels (retail, DTC, etc.)
- Amazon is getting less than it deserves, from a stretched team inside or an agency outside that’s gone quiet
- Ready to hand the channel off end to end
- You’d rather hear honest pushback than easy yeses
We’re not the right call if you want:
- Recommendations to run yourself
- Someone to run just your ads
- An agency that says yes to everything
- A number promised before we’ve seen your account
That’s the model: one team running everything, accountable for the result. Not sure which side you’re on? That’s what the discovery call is for.
Talk to us“They listen to me when I explain what the brand is all about and its history. … it's almost like they're part of our company now.”
— CEOPacker's Pine
“They're also honest and transparent, as a bonus.”
— CEOPaleo Powder Seasonings
From the founder
We won’t promise you a number before we’ve seen your account; anyone who does is guessing with your money. What we will promise is a straight answer about what Amazon could be for your brand. And if we aren’t the right fit, we’ll tell you on the first call.
Ryan FlynnFounder and CEO, ExpertCPG Commerce
Questions
Questions we hear on every first call
What if we already run Amazon in-house?
Then the free audit is a second opinion from fresh eyes, read straight from your own account data. If your team is doing good work, we’ll tell you that too; if it’s stretched, we take the channel off its plate and run it ourselves, end to end. Nothing that costs money or shifts positioning moves without your sign-off.
How are you different from the agency we have now?
Structurally: the person who runs your audit runs your account, the same menu prices every brand, and after the first six months you're never more than 30 days from the door. The audit is the honest test — you keep the findings either way.
Do you replace our team?
No — we become the Amazon side of it. One inbox reaches everyone, and nothing that costs money or shifts positioning moves without your sign-off.
Do you just run ads?
We run all of it. Ads are one lever, and they only pay when the rest is right: a paid click landing on a weak page is money spent on a bad first impression.
What does the audit cost?
Nothing, with no obligation attached. It's the same diagnostic we run for paying clients in month one, not a teaser.
How fast will sales grow?
We won't promise a number before we've seen your account — a figure quoted that early is a guess wearing a plan's clothes. We set a real baseline, fix what blocks conversion, and scale spend as the data earns it.
The free audit
See what your Amazon channel really has in it
Free, no obligation, run by the brand manager who’d own the account.
Get my free audit