Mastering E-Commerce Finances: Boost Your CPG Brand’s Success

ExpertCPG Commerce Podcast
ExpertCPG Commerce Podcast
Mastering E-Commerce Finances: Boost Your CPG Brand's Success

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ExpertCPG Commerce Podcast: Episode 4

Dive into the essentials of e-commerce finance with Michael Pignatelli from UnLoop Accounting. Discover the pivotal role of accurate financial strategies and the impact of accrual accounting for inventory-based businesses. This episode is a goldmine for CPG brands aiming to refine their financial acumen and scale efficiently on platforms like Amazon.

Ready to transform your brand’s financial health? For a Free ExpertCPG Amazon Audit, to get valuable insights, strategy tips, actionable ways to boost your Amazon sales, and ways to increase your brand’s visibility and growth, visit to sign up and begin your journey to success.


Podcast Video


About our Guest



Unloop Accounting – Chartered Accountant & Co-Founder



Michael Pignatelli is a Chartered Accountant and the co-founder of Unloop Accounting, a bookkeeping firm hyper-focused on eCommerce and CPG companies. Michael has become an expert in the field of inventory accounting and is on a mission to provide low-cost, reliable bookkeeping to inventory businesses with up to $30M in annual revenue. 


Contact Information:


Podcast Video Transcript

(coming soon)